Right now, reading this, you are somewhere. Stop looking at the screen and look around you. There are all kinds of objects: telephones, pens, day planners, desks, chairs, maybe even a hair dryer. What do you know about the things surrounding you? Do you know their story? And the story of the person who made it for you? Alright, now go get the hair dryer that you have in your salon or at home and really look at it. What are the letters stamped onto it? E, L, C, H, I, M. If those letters are there, here’s it’s story.
Elchim was founded in 1945 – can you recall some images of the Second World War? Think of the years immediately afterwards, when everything had to be rebuilt and only passion and the intense desire for redemption transformed that rubble into a new country. Some of that passion still runs through our veins, because Elchim has one family’s dream behind it. Elchim stands for ”Elettro-professionali Chiminello” (Electro-professional Chiminello): Chiminello, a very Italian last name, right? It was the last name of the founders: a brother and sister, Egle and Riccardo. Today the son and grandson of Egle, Roberto and Luca Sabbatini, are at the helm of the Milan based company with a presence in 48 different countries.
1945 ”Fratelli Chiminello” was founded in Milan, later to become Elchim; this is where it all began.
The founders, Riccardo and Egle Chiminello
It was the first Italian company to make hair dryers exclusively for professional use. In 1960, Elchim became a limited company.
In 1971 Roberto Sabbatini, son of Egle Chiminello, joined the company. Elchim products are dreamt up, designed and made entirely in Italy, using only the best materials. Each product must pass 3 levels of testing to guarantee more than 2,000 hours of operation. Since 2010, the company has been co-directed by Luca Sabbatini. Today, Elchim has 3 production centres in Italy with its headquarters in Milan, the capital of fashion and design.